Entertainment

Summary:

Company and Year: Freelance as New Leaf Interactive (2019)
My Role: Strategist; Senior UX & UI Designer; Webflow Website Creator
Tools: Sketch (design), Webflow (website build)
Deliverables: Responsive Website Designs; Live Webflow Template

The Business Ask:

"Create a website template with backend CMS that can feature a filmmaker's creative portfolio."

What I Did:

• UX Strategy
• UI Design & Web Animation
• Website Creation

Designs and Process:

Design 1

Design 2

Design 3

Category

Project

Strategy

3 Things I Learned:

• When building a Webflow CMS, make sure tags are easy to use for the client, so they can easily update content.
• Working in a corporate design system can make you stale -- designing side projects like this keep your skills fresh!
• It's possible to design and build a Webflow website on a commuter train, 2 hours a day for a couple of months. Spotify and headphones helps, along with a phone that has a hotspot!