Entertainment

Sony Pictures Classics - Main Website

Summary:

The Business Ask:

"Update the design for our film company distribution website."

What I Did:

  • Design of corporate homepage and subpages

Design:

3 Things I Learned:

The old tricks are sometimes the best. Can you see the Golden Spiral in the design? It's hard to go wrong with a design broken into thirds that follows the Fibonacci Spiral.

Sometimes a brand will insist upon a very difficult-to-use brand color. "SPC blue" is rough on the eyes online. But it was a critical branding color. Including it was tricky, for sure.

Working in entertainment is always lots of fun -- but entertainment is a business too, and has all the needs of every other business out there.